In-depth with Renowned Marketing Expert Gustavo Martinez

Gustavo Martinez has no doubt created one of the most revered careers in the marketing and advertising industry. Throughout his 35 year career, Gustavo Martinez has managed to oversee some of the most well known and successful ads. Mr.Martinez has also served in a variety of high-level positions such as being the CEO of J. Walter Thompson Worldwide, one of the most prestigious marketing firms in the world. Other positions he’s head are president of McCann Worldgroup, Olgilvy and Mather and Henkel and Price Waterhouse. We recently sat down with Mr.Martinez to go a little more in-depth about his career and life.

 

We’ve noticed that you have moved away from the scope of traditional marketing, can you explain this recent move on your part?

 

Mr.Martinez states that he must first describe the definition of consulting. Consulting is essentially a short way of saying an independent contractor that provides companies a level of guidance within their strategic and operational levels, the cornerstone of marketing, says Gustavo Martinez. He adds that the key to a successful marketing plan is one where creativity resides, and not when set standards have been laid out which must be adhered to.

 

How do you bring your ideas to life?

 

Creativity is the most important element in a good marketing team. Therefore, it is paramount to have a diversity of people with different backgrounds and experiences. In addition to this, a great leader should always keep their team motivated. This can be done by placing them within projects that they are genuinely passionate about. Lastly, recognition is also something to pay attention to, says Mr.Martinez. Mr.Martinez adds that he always makes sure to create an environment where his team members are recognized for their achievement; it really is a huge motivator.

 

What is one trend that really excites you at the moment?

 

The internet of things isn’t really getting the recognition it deserves, and thus many in the field are not paying attention to it, says Mr.Martinez. He provides the example of selling ice cream. The internet of things can assure that your brand will be able to showcase itself to the right customers all over the world. Any business owner would surely pay for having that kind of exposure, says Gustavo Martinez.

 

What is something that you agree with that many may not?

 

Gustavo Martinez states that the most important thing to do is give to charity, but not because you want a certain level of status but because you genially care for this charity. Anything besides that is simply advertising for yourself or your company, says Mr.Martinez. Mr.Martinez concludes by saying that if you want to donate to a certain charity, great, but always remember that charity starts at home.

 

For updates, follow Gustavo Martinez on twitter.

Marc Beer Accepts LumeNXT’s Offer to Serve as Chairman

LumeNXT, a surgical device company devoted to developing surgical illumination products announced Marc Beer will serve on the Board as Chairman. PR Newswire announced the wonderful news in April 2019 that he will use his expertise in development and commercialization. He brings over 25 years of experience in global marketing, developing businesses, creating startup companies, and providing guidance for profitability. With such broad background in biotechnology, pharmaceuticals, devices, and diagnostics, Mr. Beer is the perfect candidate to hold the seat. He will definitely benefit LumeNXT in his ability to lead and transform companies to enter the world markets.

 

The main reason LumeNXT selected Marc Beer is his expertise in leadership and bringing existence to new startup companies in international markets. Prior to co-founding the company, he successfully formed new businesses while guiding them to enter the global markets for commercialization. His guidance allowed those companies to profit enormously. His goal is to accomplish the same at LumeNXT where he will work with teams of engineers and surgeons who are discovering its technology’s benefits. These professionals are experts in the advanced surgical illumination field using the proprietary technology and observed improvements in precision and visualization during operations.

 

LumeNXT uses the latest and modern techniques which are more effective compared to traditional techniques used by surgeons during operations. The new surgical tool uses an intracavity LED or light-emitting diode illumination. One of its benefits is it permits the surgeon to enhance surgical precision. Other advantages include improvements in safety using it visualization capabilities and efficiency during surgical workflows. Marc Beer commercialized LumeNXT’s products further into the international markets.

 

Before Marc Beer started on his career journey, he attended Miami University in Ohio and earned a bachelor’s degree in business. He applied his studies to business development, marketing, and sales while holding various positions with Abbott Laboratories and Genzyme Corporation. His work in the pharmaceutical industry inspired him to become an entrepreneur and start his own businesses. His earliest venture is Renovia, Incorporation, a company committed to delivering digital therapeutic and diagnostic devices to treat women with pelvic complications. Marc found the business in 2016 and serves as the Chief Executive Officer and Chairman. 

 

Marc Beer possesses the skills, marketing strategies, and expertise to take LumeNXT to a greater existence in global markets. His works, which include developing pharmaceutical companies and commercializing them into profitable businesses guarantee the elevation of the company. LumeNXT partners, surgeons, and engineers are confident in Beer’s ability to expand the company by marketing its product line of surgical illumination devices. They believe in its products to improve safety, efficiency, and precision during operations. Marc is the co-founder of LumeNXT and now sits on its Board as Chairman. Learn more: http://inspirery.com/interview-with-marc-beer/

Marc Beer: Professional Background and Unmatched Attributes to the Business World

Marc Beer is a graduate of Miami University. He is highly recognized for development and commercialization expertise in diagnostics, device industries, biotechnology as well as pharmaceuticals for more than 25 years. He has been a CEO, chairman, and a co-founder in various companies. Some of the companies he helped found include Renovia. It was launched in 2016 together with the founding partners namely Ramon Iglesias and Yolanda Lorie and MD. The firm made an impressive close of Series A financing. It was a top healthcare venture capital funds.

 

Marc Beer joined Viacell and became its CEO in 2000. This is a biotechnology company that deals particularly with advancement, maintenance and accumulation of umbilical cord blood stem cells. The firm recorded great expansion with above 300 staff members under the entrepreneur’s leadership. Moreover, he is the founding chairman and chairman of several boards and committees. They include the Good Start Genetics Compensation committee. He is also a member of the Business Advisory Council and Minerva Neurosciences Inc. Audit committee.

 

The global leader is also the founding chairman of Renovia Company. Its mission is to discover and provide unique digital diagnostic and therapeutic devices. The target population is women with pelvic floor illnesses.

 

He was also a founding chairman at Minerva Neurosciences. This is a biopharmaceutical firm at a clinical stage. It is aimed at the development of a platform for product clients to alleviate disorders of the central nervous system. It is involved in developing innovative medicinal compounds for disorders such as insomnia and schizophrenia. Moreover, they conduct numerous late-stage clinical trials.

 

At the biopharmaceutical sector, he was tasked with addressing rare medical conditions on commercial launches. He worked in a biotechnology industry organization and was a member of mass life science in the Commonwealth Massachusetts board.

 

Most recently in 2019, the company LumeN XT selected Marc Beer to be chairman of the board. This is a privately-owned firm that specializes in the advancement of the proprietary surgical illumination product line. It is focused on minimally invasive surgeries. As a leader, he admits to being working with a team of professionals who have developed the field of surgical illumination. He acknowledges it as a safe procedure in surgery operation. Learn more: https://www.prnewswire.com/news-releases/lumenxt-names-marc-beer-chairman-of-the-board-300822547.html

 

As compared to traditional methods, targeted illumination technology is greatly improved. This is in terms of precision, visualization, and flexibility in the operations. LumeN XT provides a developed illumination platform that utilizes a mechanism with reduced heat. This enhances safety through improved visualization, disposable choices due to low costs, and better surgical precision.

 

Marc Beer has shown great endeavor in several start-up firms. He has offered guidance in the growth phases. This is owed to his broad experience in creating and launching organizations. In addition, he is renowned for directing new firms via the international commercial pathway of profitability.

Todd Levine Uses His Creative and Analytical Skills to Win Litigation Cases

Todd Levine is a highly knowledgeable and accomplished attorney working with Kluger, Kaplan, Katzen, Silverman, and Levine, P.L. Kluger Kaplan specializes in litigation and Todd Levine’s primary focus at the firm is in real estate litigation.

Todd Levine is not your usual attorney. He is an accomplished musician who plays the guitar, the bass guitar, and the keyboard. Additionally, he also interested in the arts and sciences giving him a vast knowledge base in most subjects. All these skills have proven worthwhile in the courtroom and in handling complex cases.

During his university days, Todd Levine studied at the University of Florida where he pursued a degree in finance followed by a degree in law. Early in his law career, he handled a complex which had left many people confounded. However, unlike many people, he found out that he had a knack for breaking down complex matters into simple ones.

Additionally, Todd Levine has a unique way of solving cases. As a results-oriented attorney at Kluger Kaplan, Todd uses both his creative and analytical skills to develop winning strategies for his cases. By preparing in advance, keeping a strict schedule, planning ahead, and always keeping customer needs first, Todd Levine has a way of working under pressure, reframing issues and making arguments easy to understand. He also has a way of finding and utilizing evidence that many people would otherwise ignore. This unique strategy helps him see all possible sides to an argument. As a result, he has won many cases both in court and during out of court settlements. Consequently, all his clients and colleagues at Kluger Kaplan know him as the go-to guy if you have a case you can’t seem to crack open.

As an attorney, Todd Levine is dedicated to professionalism and giving his clients the best representation. Given his work is majorly in the real estate sector, he mostly handles disputes for contractors, real buyers and sellers, property managers, and other players in the real estate industry at Kluger Kaplan. However, he has in the past also handled cases in the sports and entertainment industries.

Todd Levine has received several awards and recognition as a result of his brilliance and expertise in law. He was recently recognized in the 2019 edition of the Best Lawyers in America in the real estate litigation category. Todd Levine has also earned mentioned in reputable publications such as the Super Lawyers, Florida Trend Magazine, the Daily Business Review, and the South Florida Business Edition.

Connect with Levine here https://www.facebook.com/KlugerKaplan/posts

An Insight Into Dr. Ira Kirschenbaum’s Career And His Success Formulae

Today, Dr. Ira Kirschenbaum is one of the top orthopedic surgeons in the United States. He currently works at the Bronxcare Health System as the Chairman and Director of Orthopedics. He provides more than just patient care at this institution; he is also a mentor for many young medical practitioners. Dr. Ira’s colleagues describe him as a hardworking, talented and thorough doctor. All of these qualities are what have led him to such success in life.

Education and early career

Dr. Ira Kirschenbaum attended Brown University where he studied Bachelor of Science in Neuroscience and graduated magna cum laude in 1979. He went on to complete his medical and orthopedics studies at the Albert Einstein College of Medicine a division of Yeshiva University. This orthopedic expert then moved on to the Rothman Institute of Thomas Jefferson University in Philadelphia. At this institution, he trained in Adult Reconstructive Orthopedic Surgery. After his education, Dr. Ira’s first mainstream job was with IBM and Sears where he helped the companies jointly come up with an online company, Prodigy Communication Corporation. Dr. Ira Kirschenbaum would go on to work at various notable institutions and even opening up his own business. All of this ended with him landing his current job.

The success formula

In a recent interview with interview.net, Dr. Ira Kirschenbaum talked about how he has been able to become successful in his career. He started by talking about the importance of increasing productivity for any young professional and entrepreneur. This Chairman and Director of the Bronxcare Health System pointed out that for him, he makes sure that he has allocated time for each of his tasks for the day early in the morning. This means that by the end of the day, he would have finished everything he had planned.

According to Dr. Ira Kirschenbaum, it’s also very essential for any individual looking for success in their career or business to always stay informed. He pointed out that information is king at this time and is very crucial to success. This orthopedics expert stated that it was essential to always beware of the emerging trends in your field.

Considering knee replacement surgery? Read about it here https://www.nytimes.com/2016/12/20/business/medicare-outpatient-knee-replacement-.html

MergerTech Has Nitin Khanna To Thank For Its Success

Nitin Khanna is an American entrepreneur who was born in India. He has always been an ambitious businessman and knew that technology would be the way of the future when he was younger. He worked with Oracle Corporation in his early days but decided to split off from the company and create his own business. He teamed up with his brother to do so, and they founded Saber Corporation together. He was only 25 years old when he started his first company, but he was able to find success pretty quickly.

Nitin Khanna helped to grow Saber up into a company that was paying more than 1,200 employees. Saber created software that has helped many states during their election cycles. This all began during the election campaign in 2000 when Al Gore ran against George Bush. Saber was making around $120 million in revenue when Khanna made the decision to sale it to EDS. He ended up getting $460 million for the company and continued to work with Saber for another year after this. When he finally left the company, it was bringing in two and half times the amount of revenue than it was just a year before.

After this, Nitin Khanna went on to build MergerTech, which is a mergers and acquisitions advisory firm that works with tech entrepreneurs and startups. Khanna realized, early on, that tech companies based in the United States are worth more than tech companies based elsewhere. This has been a key to helping these companies to find international buyers who are willing to pay more.

Nitin Khanna is the chief executive officer of Mergertech, which works in the M&A sector and advises entrepreneurs and tech companies. He also serves as the CEO of Saber Corp., which has been in operation since 1998. Saber received awards in the mid 2000s for being one of the #1 fastest growing companies in Oregon and was also honored with the Deloitte Fast 500 award. Khanna also worked with Cura Cannabis Solutions until 2018 and continues to invest in the cannabis sector. He earned his bachelor’s degree and master’s degree in engineering while attending Purdue University in Portland.

Connect with Nitin here https://twitter.com/n_khanna?lang=en

“Marc Beer: Helping Women Who are Diagnosed with Pelvic Floor Disorder “

Renovia Inc. has gained a lot of investors lately because of the effective product that the company introduced. Marc Beer, the man behind the establishment of the company, recently introduced the Leva Pelvic Digital Health System, which is a digital device that helps women who are suffering from pelvic floor disorder. According to recent studies, more than 250 million women are diagnosed with the disorder. Those who have already experienced giving birth are the most vulnerable, and it is characterized by frequent expulsion of fluid outside the body. Women who have the disorder would notice that they would need to frequently visit the bathroom because of their intermittent urinary incontinence.

 

The Leva Pelvic Digital Health System helps to train the pelvic floor muscles. The FDA has approved the mechanism, because of how it can help those who are affected by the disorder. However, people could not simply purchase the device over the counter, as it requires a prescription from a specialist. For those who have already visited their doctors to have their conditions checked, they can ask their doctors if they can use the Leva Pelvic Digital Health System. If their doctors would agree, they will be given a prescription.

 

Those who have the device can pair it with their smartphones, and the instructions will be displayed on the screen. There is a special mechanism included in each system that will help women who are experiencing pelvic floor disorders. It should be inserted to the genitals, and this will enable women to practice the exercises in a safe manner. There will be multiple training cycles, and it should be strictly followed. After each session, remove the mechanism and wash it thoroughly. The Leva app that can be accessed through the smartphone can be checked to see the progress in doing the exercises. The Leva Pelvic Digital Health System can be used for 2 and a half minutes every day, and it is advisable for women to use it regularly. In a few weeks, changes with their pelvic floors can be noticed, and it would be beneficial to their health.

 

The Leva Pelvic Digital Health System is a great way to overcome the condition without taking prescriptive drugs or surgery. Marc Beer, the creator of the product, expressed his gratitude to those who helped him develop the device. Marc Beer stated that introducing the product to different investors allowed him to raise more than $42 million that will be used to improve their products. After the success of the Leva Pelvic Digital Health System, Marc Beer is thinking of creating a product that would cure people who are suffering from fatal diseases. However, he admitted that it would be difficult, and a lot of research should be made to see if there will be any progress. Learn more: https://blogwebpedia.com/marc-beer-entrepreneurial-spirit-biotech.html#.XHg3cFNKiqQ

 

Gustavo Martinez

Gustavo Martinez is an icon in advertising and marketing. He has worked in the industry for almost 35 years and has not yet stopped. Gustavo has served for various prominent firms at executive positions, for example, Martinez worked as a CEO at J Walter Thompson Worldwide and also as the President of McCam World group.

The two are some of the executive positions he has held among many. Gustavo’s primary role in these firms was to come up with exciting products for advertising ads. During a recent interview, Gustavo talked about the current marketing and advertising system and its future.

Gustavo Martinez talked about how creativity is a vital factor in the marketing and advertising world. Martinez has used creativity a lot throughout his career. He ensures that talents among employees are appreciated and exceptional skills are used to grow business.

As a leader, he provides support to employees with abilities and new ideas that can be quite useful in business. Gustavo looks out for the best skills of employees. According to Martinez most individuals with talents that could be quite useful in the marketing industries avoid 9 to 5 jobs and instead work as private contractors.

Gustavo as a leader ensures that his employees are inspired and work accordingly by allowing them to work on projects that best suit their abilities. Gustavo also uses recognition to motivate his team; he ensures that the entire squad recognizes employees who have accomplished something new.

Gustavo Martinez thinks that the future of marketing and advertising lies in the internet. Currently, the internet has contributed a lot to the business environment. Most business operations are handled using technology. The internet has also created a marketing and advertising platform. Most firms market their products through online shops and advertise their products through pop up ads.

\According to Gustavo, in several years to come business firms will majorly use the internet in many other ways. As an entrepreneur, Gustavo ensures that he listens to all his employees both senior and junior as well as clients. Listening is a crucial element that any entrepreneur should practice.

Gustavo Martinez advises other entrepreneurs to work with other people’s ideas and appreciate their efforts. He also advises entrepreneurs not to rush into when making decisions. They should be patient and take in each moment they make an accomplishment.

According to Gustavo Martinez, charity should be given humbly and genuinely. He believes in charity as a way of helping others but, disagrees with people that help the less fortunate to have bragging rights. Gustavo ensures that firms stay at the top of their business by hiring individuals that have great talents and are experts in their field of work. Gustavo is a determined individual.

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Learn more about Gustavo Martinez: https://about.me/gustavo_martinez and https://medium.com/@gustavo.martinez